2023 was a special year for Realme. The non-arrival of some of its best products, such as the Realme GT 3, in important European markets such as Spain has added some uncertainty about its business plans locally. However, with the start of the new year, these doubts will be dispelled: sponsorship LaLiga football team introducing the families that have brought her the most success, and plans to introduce her products to the European market. flagships. yes indeed everything indicates that they will reduce the portfolio and there will not be as many models as in the first years of activity it is an indication that Europe will continue to be, at least for the next few months, the market in which it will operate.
The first big launch of the year is the Realme C67, a phone that arrived a few weeks ago and which we were able to test during this time. This is the successor to the Realme C55, a saga that has sold more than a hundred million copies worldwide. The new Realme C67 combines some interesting points and begins to compete in the price range (starting at 219 euros without an introductory offer) with Xiaomi, where its Redmi 13 starts as a favorite, but where there is still room for other proposals.
Bet everything on the 108-megapixel camera
The camera of the new Realme C67 is the main reason Realme wants to convince its potential consumers. A 108-megapixel camera that we weren’t used to seeing in the low end. Well, at least until the new Xiaomi Redmi Notes were introduced a few weeks ago and the simplest models also have the same camera.
The Realme C67 improves its camera compared to the previous model, leaving behind 64 megapixels. Not only that, but Realme has also incorporated a triple zoom with which you get more from a sensor of these dimensions.
By increasing the sensor, the amount of light passing through also increases logically, which represents a significant improvement compared to the previous model. The result is noticeable with better results in low-light scenarios, all in the context in which we operate, with a price of around 200 euros.
Little changes
As for the Realme C55, the new Realme C67 includes a Qualcomm processor for the first time in this family, namely the Snapdragon 685, the same as in the Redmi Note 13 4G and Redmi Note 5G.
Regarding the battery, It has a charging speed of 33 W and a capacity of 5,000 mAh. You can’t ask for more and for most people this is enough for everyday life. It also includes a charger in the box, something we don’t see on more expensive terminals.
Marketing and Price
In terms of colors, Realme will launch its new terminal in two models, Sunny Oasis and Black Rock. It will also be sold in two configurations, 8GB+256GB and 6GB and 128GB of storage. Prices start at €219 for the lowest model (€159 with an introductory offer) and €239 for the highest capacity model, €199 as an early days offer.
The new Realme C67 has everything to be the Chinese company’s bestseller again, but it also faces a very complicated rival: the Redmi Note. Both on paper have practically identical properties but for the buyer who goes to the store and can hold both in hand, the decision is on Xiaomi’s side. The build and feel in the hand tip the balance in Xiaomi’s favor.